Senior Living marketing

Website Video/TV Commercials

Williamsburg Landing

Senior Living Community

TV Commercials

30-sec. spot "Open the Door"

30-sec. spot "Plan Tomorrow"

Three 30-second TV Commercials were produced using marketing video footage

30-sec. spot "Social Network"

goal+strategy=Results

The Clients Goal

Sage Age Strategies called on us once again to handle the video production for one of their clients. We're used to traveling around the country for Sage, so Virginia was practically in our backyard. Sage and the Williamsburg Marketing Team knew exactly what they wanted; a video that was modular based and could be shown as one cohesive story, or edited into sub-videos, based on content for their website. 

Our Strategy

Having worked with Senior Living Marketing company Sage Age for over 15 years, we were confident going in. Sage Age provided the script, Williamsburg provided a well thought out schedule, and we headed to Virginia to capture the active lifestyle at Williamsburg Landing. We filmed for four days straight, capturing: testimonials, activities, resident's homes, amenities, and local color. We were even invited to the premiere screening of the video to a packed house, where we were presented with statuettes and chocolate. A wonderful experience with a great team. www.williamsburglanding.org

The Results

"Jeffrey is an excellent cinematographer; he has vision, patience, and is a true joy to work with. A Continuing Care Senior Living Community is a complex product. His strategic guidance captured the essence of our product beautifully and we were able to leverage our investment to create a DVD, website content for our marketing materials, and three commercials that were aired in rotation in the region. We were so pleased with Jeffrey’s work that we presented him with an Oscar Award (solid chocolate of course) and will be inviting him back when it’s time to refresh our materials!"

-Lisa Bates, Senior Director of Marketing & Sales


"Awesome as usual! Thank you! You're the greatest, Jeffrey!" -Adrienne Mansfield Straub, Sage Age Account Specialist